My old friend George has just rebooted his Edupunk / My ESL Friends venture with the premise to finally earn a living from teaching English on the Internet. Hurray to that!
Of course, offering live classes on the web that have a price tag attached to them is a magnitude more difficult than offering them for free and even free classes are often not overbooked if we take a look around the various platforms that still exist.
So he asked for some ideas to market the classes in our Edupreneurs Club on Facebook (if you are interested to talk about making money teaching online and professional exchange in general, that’s the place to go and we are always happy about new members and their input).
My advice was to use YouTube as a marketing funnel, and as I think the reasoning behind might be of interest to the readers of my blog as well, here is a slightly extended version of my answer.