Demand-Driven Teaching #teach-me #edufire and #i-teach is famous for its Guerilla Marketing Strategies which are really effective, by the way. I think basically 90% of eduFire’s marketing is done with those strategies and and driven by the enthusiasm of their community.

The newest idea comes from Kareem, one of the eduFire founders and is already known as “the new education revolution on Twitter” between eduFire teachers.

The idea behind it is really simple but powerful. As Twitter is becoming more and more popular people don’t use it just to tell the world what they are doing right now. They start to ask the Twittersphere when they have a question and want to have a quick answer that is on the point (140 chars). I do it myself and always get immediate response from my followers.

But with the new search function you now can get answers from people you don’t even know yet. Lately I was complaining about the new Skype 4.0 and that I have to downgrade to version 3.8 again. Some minutes later I received a message from Skype, giving me the download link! That is simply amazing and shows the potential power of this tool.

Now lets talk about the educational use of Twitter. Lets say you want to learn Swahili. So you go to your Twitter account and type:

Need to learn Swahili #teach-me $25 #edufire

On the other side of the globe your teacher goes to his Twitter account, types

Swahili #teach-me

into the search field and voilà, demand-driven teaching can be made.

I think this is a great use of Twitter as an education application. But I would like to take it a step further. Why don’t teachers use


as a tag to promote your services to the Twitter community. For me it could be something like

#i-teach another German class on #edufire tonight! $10 http://tinysometing

What do you think about it?

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  • Kirsten

    Thanks Kirsten! I love the i-teach idea, everything could definitely work well both ways :) Will definitely start doing that a bit on at least one of my twitter accounts 😉

  • kareem

    now *that* is a great idea kirsten!

  • Manisha Shahane

    Hi Kirsten,
    I joined edufire some months ago, but I didn’t do much with it, because of how the course categories were structured. I see that they are now much broader and so I’m hoping to be able to offer some courses of my own in arenas outside of test prep and language studies. Thus, I hope to be making use of the i-teach mechanism soon!

  • KirstenWinkler

    It was your idea, Kareem. I just did the spinoff 😉 but thank you. I think this might really work great when it gets popular.

    Manisha, you are absolutely right. The great thing about eduFire is that you can teach everything. And as far as I can see it classes about cooking, marketing or coding are far more popular than language lessons.

  • jrfiction

    This is a great idea, and I'll be using it more often. I have picked up on the #teach-me search phrase a couple of times through twitter. I need to do more listening to the needs of students out there.

    I'm interested in hearing from others how these ideas spread.

    • KirstenWinkler

      Yeah, me too. Btw, did you try out the new #teachertuesday yet? :)

      • rainbowhill

        I love a good meme, especially if it brings you into contact with interesting people, thanks Kirsten.

        (jrfiction AKA)